Category: Uncategorized

Advantages of Google AdWords for Small Business

Creating and implementing a pay per click (PPC) campaign using Google AdWords is a daunting task for small business owners. Not only is the AdWords platform confusing, but you can spend large quantities of time and money trying to figure out the right approach to online marketing. Nevertheless, utilizing Google AdWords, when used correctly, can READ MORE…

How Can I Improve Business by Blogging?

We converse with small to medium businesses on a regular basis about their marketing strategies and plans daily. A common question we hear is, “how can I improve business by blogging”. The importance having a blog on your business website can’t be overemphasized. When thoughtfully written and properly maintained, a blog page on your business READ MORE…

How Often Should You Update Your Website?

Website updates are an integral part of any long-term digital marketing plan, but how often should you update your website and how do you know it’s time? Updating your website affords numerous advantages such as enhanced security, keeping your content relevant, and ensuring your website design is fresh. It can also offer you the chance READ MORE…

Why Choose Smarketing?

There was a time that allowed even the most progressive business to enjoy adequate exposure simply by having an eye-catching sign, an advantageous location, a compelling product, advertising in print, and loyal customers to spread the gospel of your offerings through word-of-mouth. When the home radio came along, the technology expanded advertising options and provided READ MORE…

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